Digital signage at the service of performance
All the news about digital signage with articles from our experts. Displays are essential communication channels communication channels that each sector of activity must optimize to better reach and engage its audience.
In retail, screens in windows and stores are powerful vectors of brand image, traffic and sales.
In companies, internal communication screens are inclusive tools to spread a strong corporate culture and engage all employees.
Discover also our guides to prepare or optimize your communication project on screens as well as all our resources (white papers, webinars…) and customer testimonials to get inspired by concrete and successful projects.
All categories:
Latest articles
The picture wall: a communication vehicle with impact
Discover why broadcasting content in a business via a picture wall is a fitting and powerful solution for effective communication.
The 8 must-have internal communication tools for 2021
Check out what internal communication tools you should use in your company. Improve communication between your employees and increase productivity!
Phygital: displays as a powerful lever of the omnichannel strategy
Digital signage is a powerful lever of phygital strategy. Discover how it supports retail digitisation.
Engaging deskless workers through on-screen communication
Non-connected teams in the field are often excluded from companies’ internal communication systems. Screens reach all employees.
Integrating displays into your internal multi-site communications
Internal communication screens are inclusive tools to broadcast your messages to all your employees according to site and audience.
Position of screens in an outlet: successful strategies
Check out our tips and examples of successful strategies on where to place your outlet displays ✔️ Properly install and place screens ✔️
Attractive point of sale and digital signage: best practices
Digital signage makes your points of sale attractive and efficient ✔️ Discover best practice through real-life, successful examples ✔️
Customer experience: optimising in-store waiting time
Waiting time is a source of friction that may tarnish customer experience. Point-of-sale displays combine attractiveness and animation.
Retail’s omnichannel to omnibusiness changeover
Omnibusiness is essential : digital & on-site channels are more than ever a required addition to optimise your touch point during your customers'...
Using Digital Signage for Glocal Corporate Communications
Try Glocal Corporate Communications and communicate internally in multi-site enterprise to mix global and local content easily thanks to digital...
The best content for retail digital signage is Glocal: mix local and global
Glocal model for Retail Digital Signage is the perfect way to match localised messages with strong brand identity and an easy global management.Most read articles
Media and non media communication: which one to choose?
Having trouble deciding whether media or non media communication is best for your business? Here is how you can make the right choice for high ROI...
Digital signage: strategic and operational issues
Digital signage is a strategic tool, beneficial for companies. Discover the benefits of this innovative communication and marketing tool.
Is flex office shaping the new offices of tomorrow?
Do you want to reorganise the way you work? Discover flex office and the many advantages it offers your workers!
8 benefits of Digital Out Of Home versus online advertising
Here we look at some of the advantages that DOOH offers compared to online advertising and why this channel continues to grow in popularity.
Employer brand communication
Communicating an employer brand increases a company’s attractiveness and improves its reputation. Learn how to implement a communication strategy.